TAPAUTO
THE BRAND
In the digital world, shortcuts are small actions that achieve a lot. Save, cancel, search, reopen everything in a single click. TAPAUTO works the same way. We run a complete system behind the scenes. Like a keyboard shortcut with a human touch. We don’t replace you or cut corners. We help you work smarter, faster, smoother and tailored just for you.
Client
Tapauto LTD
Category
Branding Identity
Merchandise &
Print Social
Format
Digital & Web
Industry
Integration & automation
THE PROCESS
We created the visual language of TAPAUTO from the idea of smart order in a busy world: keyboard shortcuts, precise grids, simple icons, and small tools that make a big difference.
20% FUN:
From the grid, Tapod was born a system driven character that understands situations, recognizes frustration or success, and translates emotion into color and icon. This way, the system connects user and system, turning everyday chaos into a simple, light, and precise experience,
all in a Windows 98 style.
